Starhotels Chief Commercial Officer on Bottom Up Tech Strategy
How can embracing technology transform your hotel’s profitability and guest experience? In this episode, Antonio Ducceschi, CCO of Starhotels, reveals the strategic shift from reactive to proactive technology adoption that is reshaping the hospitality landscape.
Key Takeaways:
- Discover how Starhotels is leveraging a new revenue management system to optimize profitability and enhance decision-making in a competitive market.
- Learn about the importance of a robust CRM system in improving guest loyalty and personalizing communication, ultimately driving repeat business.
- Understand the unique challenges and opportunities for small hotel operators in Italy, and how they can align with larger companies for mutual growth.
