Mews CEO on Lessons from Building a Hotel Tech Unicorn
There's technology now that allows them to completely rethink what that experience should be. And ultimately, only technology can get them there. But now we need inspired hoteliers to rethink what that experience is. And I think that's what we're trying to drive with Muse.
Speaker 2:From Hotel Tech Report, it's Hotel Tech Insider, a show about the future of hotels and the technology that powers them.
Speaker 3:On this episode, you're in for a treat. We sit down with Matt Well, the founder and CEO of the innovative property management system, Muse. Matt's vision to revolutionize the hospitality industry can be summed up as striving to remove barriers between hoteliers and guests to create more personal and personalized experiences. Give this one a listen to learn how to do just that. Welcome to the podcast, Matt.
Speaker 3:Great to have you here. I'm excited to chat with you and learn about all things related to Muse. Before we really dive into the details, I would love for you to give a quick intro on Muse. Tell me the founding story and maybe a bit about how the company has evolved since the beginning.
Speaker 1:Yeah. So I'm a hotelier. I've come out of hotels, and I've always grown up knowing I was gonna be a hotelier, then did hotel management, then started working for one of the big brands for about a decade. And I've deeply felt the pain of bad technology. And at some point, I ran to Richard who became a friend of mine, and he was building a hotel for his family.
Speaker 1:He was the project manager for the hotel. And he would pick my brain over a few beers. We live in the Czech Republic where the beer is the best quality in the world. So we would have lots of beers, and then he'd be like, so what are you doing at this big brand? And I was like, you have no idea how bad it is.
Speaker 1:Like, we've just moved from DOS, which is this blue screen that you sometimes still see at the airports. We've just moved into Windows, and it's worse. Like, it got so much worse because now there's a mouse. So now you can't just fast key through a screen. You have to actually constantly grab the mouse.
Speaker 1:So I was completely disillusioned at this stage of my journey. And then he said, well, maybe you should join us at Muse, and we start figuring out a solution for my hotel because I don't want a reception desk. He's like, I don't even wanna buy the desk. And I was like, well, that's impossible because I don't think there's a solution on the market today that allows you to just run your hotel on a tablet. So you could have a host at a door welcoming you with a tablet.
Speaker 1:And that really was the founding story of news where we just said, well, if no one's doing it, maybe this is a problem that we should be solving. So there was iPhones in the world. Like, there was no reason why hotels should be running on these old systems, but that just was the world at the time for hotels. And I think it goes to the inertia that we feel as an industry like, oh, it's not broken. It's fine.
Speaker 1:The system has done the job for 20 years. Why would I change it now? And we're like, no. No. It's broken.
Speaker 1:And it's been broken for a while. And we're really showing that now with Muse where we've really helped digitize huge amounts of these manual processes. Like, the experience that you get in a hotel when you walk in is, welcome to the hotel. Can I have your passport and your credit card? And then here's a reg card that you have to fill in by hand.
Speaker 1:And then I'm gonna retype that myself into a system. It's just crazy that we're still doing that today. But most of it is because these systems are built for data entry. Well, we could capture that data in much smarter ways nowadays. So it is absolutely broken.
Speaker 1:It's just that not everyone's yet seen the light.
Speaker 3:And what would you say are some of the highlights in the decade or so that Muse has existed? Like, where have you seen the growth really start to happen? What are those inflection points?
Speaker 1:So the 1st few years were very hard because we stupidly didn't really know how hard it was gonna be to build a property management system. And we serve in the hotel. Everyone you can imagine, like the housekeeper, the revenue manager, the front desk agents, but also the front office manager, the GM. So we have all these personas that we have to serve with individual screens and products. So it took us a while before we started really getting traction, and the 1st 3 years were the hardest.
Speaker 1:But really, we got traction about 5 years into the journey when we started seeing really okay. Hey. This is working in the Netherlands, and we started to see pockets of that really starting to accelerate. There's a real big moment for us when we figured out payments because I remember in the early days, everyone was like, your OTAs wanted to send you unencrypted credit card data. We're like, no.
Speaker 1:No. We're in the cloud. We're good. Thanks. But we had to somehow deal with credit cards because that's what a check-in is all about.
Speaker 1:And at some point, we figured out, hey, there's this thing called tokenized payments. So we can somehow accept these credit cards, but we route them through a tokenized fold in Switzerland where they store these cards and then we can automate all of the payments. And that became a real big pivotal moments. So the way that with an Uber where you have a profile and your credit card sits against your profile and you just walk out of the car and you never think about payments, and then you get an email receipt automatically in your inbox. That's literally what we've done for hotels.
Speaker 1:It's we've made payments completely automatic. But the workflows are much, much harder because you get virtual cards. Sometimes there's a prepaid rate. Sometimes it's a flexible rate. Sometimes there's a deposit.
Speaker 1:So the workflows are really hard. But once we figured that out, that became a really pivotal moment for growth for us because we make some revenue from that. And another big moment was really the open API. We were the first to really publish our API on the website because I remember when we wrote it, and I asked the developer, do you mind if I just publish this on the website? Because at this time, we didn't have money to have web designers.
Speaker 1:I did our own Squarespace websites. And I said, do you mind if I just publish it and see what happens? And he's like, no, you're crazy. And at some point, we convinced him to allow us to just stick it on the website. And then we realized, oh my god, the whole industry has been waiting for a PMS with an open API Because all these startups that wanted to do something cool couldn't because the industry leader had disclosed the infrastructure that you weren't allowed to access.
Speaker 1:And we put it on the website, and then suddenly all these startups started building around Muse that suddenly could get access to this really valuable reservation in guest data, and suddenly you had upsell solutions and new revenue management solutions come out. So the API became this real growth point, and we now have over, I think, a 1,000 100 integrations on that marketplace. And that really was because we pushed that conversation very early on. And it's so important for a hotel. We see today, if you're an SMB hotel, you have probably 6 integrations.
Speaker 1:If you're mid market, you probably have 12 to 15 integrations. And in every country, there are 15 different integrations because those are a lot of local solutions. So you've got to get that open API that was really pivotal.
Speaker 3:I'm curious as you're thinking about building your own product, how do you think about which features to build yourselves versus partnering with a really strong API partner? So, like, payment processing, is that part of Muse own technology or is that a partner that's integrated?
Speaker 1:Yeah. So we work with Stripe and with Adyen as the payment providers behind it. And we will basically we've completely white labeled this deeply into the system. So we get often a hotel always like, oh, I've got a local bank that I'm working with. Can you just integrate that?
Speaker 1:And we're like, no. No. This has take multiple years to really think about. Like, the workflow of a virtual card saying, okay. If it's virtual card from this OTA, then you can only charge on checkout for this particular amount.
Speaker 1:Like, those workflows are so complex. It isn't just gonna be in another local bank. And it's taken us years to build that. So that really became a build solution where we built the entire infrastructure inside our tech stack. Whereas for example, channel management or distribution, we're like, they're great players out there.
Speaker 1:And 95% of our hotels have a channel manager or a central reservation system integrated. And, like, there's not much innovation that I can bring to that category. So we're just like, let's just partner with the greatest in that particular category. And we always think when we wanna build something, could we innovate it? Is there a real space to drive a different narrative of better integration?
Speaker 1:One of the first acquisitions we did was about 3 years ago, which was a point of sale called Bizon, was was a fantastic product. And we thought we really need a point of sale because there are such unique workflows in hotel restaurants and hotel bars that you don't have when you go to the Starbucks down the road, where it's just, you know, you say something, you order it, and then it gets served, and then you're good to go. Whereas in hotels, it's like room service. How do you do poolside service? The breakfast room service.
Speaker 1:There's so many unique workflows that we thought we've got to bring that in house so that we really build something custom for hotels that deals with those situations. And that's how we think about product build or buy.
Speaker 3:Why do you think hotels are slower to adopt some of these newer forms of technology?
Speaker 1:Changing, like, a system, like a property management system is like open heart surgery because you don't close the hotel to just change the systems during the day. You do this whilst you're running the hotel. And if anyone has gone through a PMS change in the last decade, it was awful. Like, I've gone through this when I worked in hotels, and it is one of the most painful weeks of your life because people vividly remember those memories. And when you remember something so vividly, it was either fantastic or it was terrible.
Speaker 1:And we've had terrible experiences, and it isn't like that anymore. But it's just that we have this muscle memory of how incredibly painful it was back in the day to change your PMS. We've completely reimagined that journey, but there's just people have bad memories of it. And also people think I can check people in. I can check people out.
Speaker 1:It's fine. It's working. And we're just like, yeah, but look at this hotel next door that's now running on Muse who are way more efficient. They are driving RevPAR improvements versus you. And those things just take time to really visualize.
Speaker 1:So if you run an SCR report when you're comparing yourself against your competitors, they're like, why are the competitors winning? Like, their product is the same. Their hotel product hasn't changed. They haven't renovated, and it's because they've invested into systems and technology to drive much more efficiency, to drive better guest experiences. But it takes a while for people to realize that and that it is truly broken.
Speaker 1:And I think we've reached that moment where, like, we've seen real adoption in the market like Germany, for example. And Germany was probably one of the oldest mindset in terms of legacy is fine. And suddenly, there's been this pivotal moment that we've seen. We've been there for about 10 years talking to Ateliers. And suddenly, they've just adopted and they're seeing, hey.
Speaker 1:If these brands are doing it, we can all do it, and we're seeing the real benefits of it. And that's the thing that excites me so much when I can see very traditional Iteliers embracing technology and thinking, maybe a kiosk could work in my mind. And I'm like, wow. That is such a mindset change from conversations that I've had 3, 4 years ago. But COVID has been this really great accelerator of saying, kiosks are not bad.
Speaker 1:Actually, kiosks do a much better job at doing a check-in than a human does in terms of upselling. And you see this in McDonald's, for example, where they've deployed kiosks. And what they're seeing is that people are ordering different things. People are not ordering fries and a burger and a Coke. They're ordering 2 burgers and fries because they don't have the shame factor of having to explain to a human that that's just what they feel like.
Speaker 1:And we're seeing the same thing on The Muse Kiosk where people are buying the upsell to the nicer category in a room, or they're willing to pay 20 hours extra to just get access to that room at 9 o'clock in the morning instead of storing your luggage in the back office and coming back at 3. I'm okay to pay for that. Like, I want 6 hours more of my room experience. This is embracing that kiosk experience, and that would not have happened pre COVID, to be honest. If you think about the upsell, what a human does is saying, actually, I have another room available.
Speaker 1:It's slightly larger and it has a view. And you're like, that doesn't sound great. But on the kiosk, I have a visual image of that nicer room and a description that has been really thought about. And getting a human trained to tell that story in a vivid picture, it's really, really hard. Even our best salespeople sometimes mess up in their pitch.
Speaker 1:The kiosk never messes up, that you've really curated that content in the right way. And, you know, I love the human upsell experience. When it happens to me and they do a really good job, I appreciate it. But it is so rare that it happens in the right way. But when you prioritize it, it's pretty consistent.
Speaker 3:One challenge that I hear from many hoteliers is that all this data exists. The hotel knows who you are, why you're traveling, where you live, how old you are, like, all this data is there. But it's really hard to operationalize and turn that data into a personal experience. How do you and your team at Muse think about enabling hoteliers to use that information?
Speaker 1:So it was really hard, but it isn't anymore. 2 years ago, when large language models came to market, those models, all they do is just consume huge amounts of information and give it back to you in a digestible way. And that's how we thought about integrating AI into our products where we're like, right, let's just make sure that we look at the historic stays. What did they spend? Did they buy an upsell?
Speaker 1:Are there notes about dietary and allergy restrictions? And we read all of that and on the future evaluations. And then we consume it. And then we feed it back. We added these new smart tips.
Speaker 1:And would just say, let's give it back to them in a tweet size where we just say, hey. Matt's allergic. He complained last time. He was promised an upgrade. And then it becomes actionable.
Speaker 1:So right now, we add the tweet size kind of smart tip in the product. But in the future, and this is a near future, we could actually say create a task for housekeeping to remove the feather pillows from the room. And that's the exciting thing about AI. We just need hoteliers to give us more data. And this is one of the challenges that I've been vocalizing saying, right, instead of asking for passports and credit cards, we should be saying, what could we do to make your stay remarkable this time?
Speaker 1:And that question will elicit an actual response about why they're in town. And then we need to capture that in the system. That's much more exciting stuff to capture. Because the moment we've got in your guest profile, we start to get to know these customers. And then we can really think about, okay, great.
Speaker 1:Now we know that they care about Formula 1. So maybe we could do something fun with that. And I think there has to be the shift of asking for passports and credit cards to asking open questions that start a conversation. And that's a very different skill set. And maybe the caliber of people that we hire shouldn't be people that have been trained on legacy systems that can input data really fast.
Speaker 1:They should be people that crave human interaction and that can then capture that and then action that into something fun. Because if I care about Formula 1, which I don't, but if I did care about Formula 1, you could do a fun VIP setup in my room that next time I check-in, you remember that I cared about that and put a fun photo about that Formula 1 car in my room of something. And then suddenly, like, wow, they remembered that they've really saw me as a human. And I think that's really the exciting bit about AI.
Speaker 3:Can you tell me a bit about what you would consider power users of Muse, hoteliers that are using all the features, they're really successful at reaching their goals. What would you say some of the key things that they do differently are?
Speaker 1:We see hotels that are larger with lots of integrations just thrive because they're like, we don't do everything. And I don't think we want to do everything because if we do everything, we do everything poorly. So we're like, right. Let's sit at the core and let's do that PMS thing really well and then have fantastic integration partners that work with us really closely. So you might have brands that are city center locate that need a different system to support upselling and housekeeping versus a countryside hotel.
Speaker 1:And I think it's the when you see a tech stack over 10 integrations, you're like, oh, okay. They are not afraid to test out things. And if it doesn't work, they switch it off. They move on to the next thing. When you see hotels that are really saying, I just wanna buy everything from you.
Speaker 1:Like, why are you not offering everything yourself? That type of customer, I'm like, that's hard because they're not going to try new things. They're not gonna push the boundaries of what you could do with technology. So that's why we're really saying, okay, you should be out test driving everything. If you have a free trial, great.
Speaker 1:Switch it on for 30 days. And if you don't like it, there's probably 10 other options in the marketplace until you find the thing that works best for you. And I think those are the hoteliers that thrive with Muse. The ones that come in to just replace legacy system with Muse and then they just use it like they always have. They're not getting the full benefit.
Speaker 1:They might get some of the benefits that we natively build in, but I think the marketplace is just so powerful.
Speaker 3:I've had several conversations with hoteliers about keyless entry versus physical keys. What's your take on physical room keys?
Speaker 1:There is no need for those today. So we built Amuse Digital Key because we found the adoption of digital key to be so slow. And it's became such a big investment for hotels that we thought, well, we actually have integrations with the door lock vendor. So why aren't we the ones that do that? Because we do the online check-in.
Speaker 1:So we ask for the passport and the credit card, and we do the upsell, and we have a messaging tool. But the last mile is always, how do I get a plastic key in the hang of a customer? Well, the only way to get a plastic key in the hand of a customer is through kiosk or a human. But the digital key is the last thing. And we thought that was the last kind of bastion that we had to kind of conquer.
Speaker 1:And we did. We now deployed with ASSA ABLOY their latest logs, Visio Online and Vostio, so that we can just literally deploy digital key. And basically, you do the online check-in and it says download the key. And it doesn't make you go into the App Store. It just downloads straight onto your phone in a lite app.
Speaker 1:And then the moment your room is inspected and assigned, we can just ping you a push notification saying, hey, you're in room 306. Your room is ready for you when you get to the hotel. And that's a much better experience than having to go to the hotel to be told that your room is not ready to store your luggage and then to come back at 3. And I think that's the thing that excites me about the digital key so much. And I think not everyone will always embrace it because some people just like to come to the reception, but it's more about providing choice for guests saying, if you're a business traveler and you just wanna get into your room as fast as possible, great.
Speaker 1:Here's the digital key product. But if you're a leisure customer, we freed up that queue at the receptionist so that they have actual time to spend with you. And we can give you that pass the key because we've now had a real conversation, but we're just trying to make the whole flow efficient and giving choice to customers.
Speaker 3:How would Apple Wallet help to unlock this problem?
Speaker 1:I think the Apple Wallet solution is so well done. Like, the way that you just you don't even need your phone to be charged. You just hold it against the lock and it opens it. It's beautiful. And we are under NDA, so I can't really talk to what we're doing.
Speaker 1:But what's known publicly about the app wallets, I've been blown away by because it's so smartly done. Like, even if your battery dies, you can still get into your room. And that's always been the biggest question around digital keys. Like, what if my battery dies? Which is very rare nowadays because phones have decent batteries.
Speaker 1:Like, I never have a battery loss on any of my devices anymore, but at least it's ticked that box. So I think that that is definitely the best and smoothest solution that I've seen so far.
Speaker 3:One other product I wanted to ask about is space, event space, public spaces within a hotel. How do you think about enabling hoteliers to monetize those spaces more effectively?
Speaker 1:Love your question because I'm deeply passionate about this. Like, the most expensive real estate of the hotel is that beautiful lobby. And then they stick a reception desk in the middle of the lobby, and they make no revenue from the best real estate in the hotel. And I think we've gotta reimagine what a lobby could be. And some hotels that are very business focused.
Speaker 1:That could be a coworking space where you rent out desks in the lobby, but you can also get a vibe from it with a coffee shop. And suddenly, that very boring empty space with a few sofas could turn into a buzzing kind of local community. I think that's really how we should think about spaces. Like, is this the most optimized usage of this space? Could we flip it?
Speaker 1:Could you turn a space from a meeting room to a different type of event space at night? How do we drive revenue at the poolside? Why am I always looking for that waiter when I'm lying by the pool my holidays? Why don't you just put a QR code on my deck chair that allows me just order? And you might not have need a waiter, but when I'm ready to buy something, you can just deliver the order to me without me having to wander around the pool looking for the waiter.
Speaker 1:And it's really thinking about every single square foot, square meter of hotel space and thinking, is this the most optimized usage for this hotel? And a lot of hotels have not really thought about that. They thought about filling the rooms with the highest paying guests, but maybe the highest paying guest is not the one spending most money at your hotel. And you also want to capture their ancillary revenues, so maybe we should look at total guest revenue. And connecting the dots, one thing we did or are about to release that is super exciting is connecting all the credit card tokens to a single profile.
Speaker 1:So if I'm the guest at the hotel and I charge to my room, yeah, sure. I know what the total guest value is. But if I go to your restaurant and I pay by credit card, the hotel doesn't know that I'm Matthijs, who has already stayed at your hotel. But we can now recognize the credit card tokens and then merge those profiles together with all the revenue attached, and that becomes incredibly powerful. But now I know exactly how much you spend in the casino, in the spa, in the restaurants.
Speaker 1:And then you can start to really capture total guest value. And these are some of the pieces that are going to fall in place for us next year that we've been building for a long, long time to try and connect all the dots. But when I can show you what mister James spends at the hotel versus missus James, Maybe we should be targeting missus James because she spends much more at the additional facilities of the hotel. But those are answers that no one in the industry still has today. My husband and I, we don't really travel together often.
Speaker 1:But when we do, I wake up at 5 and he wakes up at 8. So So for 3 hours, I'm sitting in this dark with everyone thinking, I wish that there was a space that I could just go to to work, and I don't. And one of the workflows that you could have is you can have a chatbot integrated like a Runner AI or a Book Boost. That the moment you check-in, it pings you a message saying, hey, if you wanna book a cowork, here's a link to book a desk in the lobby. And that's a great way to completely automate that entire journey.
Speaker 1:And it could ping that maybe only 2 people that are there for hybrid stays or dual occupancy because they know that one person might wake up early, for example. But you can automate those workflows today with these great integration partners. But very few hoteliers do that because they just think in the traditional way. But I love hybrid travel. I love staying in a hotel where I can check-in on Thursday, have 2 days of business and then enjoy the weekend at that hotel.
Speaker 1:And that does mean that on a Thursday, I'm a different guest than I am on Saturday. So my needs change over time. And the segmentation that we've always historically done in hotels is either your business or either your leisure. And you still get this question when you book on booking. Are you traveling for business or leisure?
Speaker 1:I'm like, both. Like, give me the both option because that's what I'm doing. And then if you know which days I'm on business, which is most like the midweek days, maybe I'm expecting different things from the hotel than I'm expecting from the weekend days. And a good AI bot could jump into that.
Speaker 3:How would you recommend hotels collect that information? Like, if I see a 3 night stay for you as a hotel, you know, do I ask that?
Speaker 1:Honestly, I think this gets much more interesting when you could just dump that information into your profile, not thinking about which field do we have to write because now you have to do multiple segments and you have to segments per day. Or if you can just put that as a note into the reservation, we will just consume it. Our AI will just read it and tell you this is a guest that on a Thursday is there for business. And then you could have action triggers that build on this. It can read all of the notes today, but the action triggers that will come next year.
Speaker 1:Honestly, I think we need less fields, but we need people to put more data into the fields so that we can just consume that data.
Speaker 3:So speaking of data, of course, hotels have a lot of personal data, a lot of sensitive data. We hear often about cyber attacks or data breaches. What advice would you give hotels to preventing any sort of security issue?
Speaker 1:It is honestly relentless. The attacks that we're seeing and have been seeing for an amount of months right now coming out of Eastern Republics have been relentless, and they're government funded. So the Russian governments have whole centers where they're funding some of these attacks, which is crazy, but it's the normal way of life. And they're getting really good. This is not your Nigerian prince that writes you a lovely email about prize money that you've won.
Speaker 1:It's them trying to spin up a fake website that looks exactly like the login page of your trusted systems and then capture your login credentials through Google AdWords. Like, they're basically paying lots of AdWords to Google to make sure that that login page comes to the top. It's slightly misspelled URL, but it looks exactly like what you're used to. It's really good. And it happens across systems in hospitality.
Speaker 1:I've had conversations with CEOs in all categories of hospitality and everyone's experiencing it. I don't think enough systems are talking about it because there's this fear obviously about if you talk about this publicly that people are afraid. It's like, oh, this is an unsafe system. This is happening across the industry. And we talk about it quite openly now because I think it is important that we educate that always check the URL, always bookmark your website login pages.
Speaker 1:Don't ever Google a login to a website because that's where the criminals are. Google isn't good enough at sunsetting those domains fast enough. And if they just get one of your hotel employees, you've now been compromised. And this is not a new system breach. They have literally psychologically convinced your team member to hand over their login credentials.
Speaker 1:And I think that's the biggest fear that I have. They're getting so good, and I can recognize some of it, but my parents cannot. That generation is not used to the very advanced phishing attacks that are happening across hospitality. So this is just a lot of education. Yes.
Speaker 1:There is technology that we can put in place, but you're never 100% protected. And education is such a key piece to this. Our IT department sends us fake phishing emails through some system. And if you fall for the trap, then you're forced through e learning. I failed on Friday because it was like a DocuSign, and I get so many DocuSigns today.
Speaker 1:And I opened the attachment thinking, this doesn't look good. And because I opened the attachment, I fell for it. And it's so good that we're doing this, and then you get forced through relearning kind of what you fell for. Like, if you're not, as a hotel, thinking about cybersecurity and education, honestly, whilst it isn't sexy, it is really critical to running a business.
Speaker 3:One last question before we wrap up. I always like to end with a hot take. What is one thing that you believe about hotel technology in our industry that your competitors or peers might disagree with?
Speaker 1:A lot of our competitor systems are built for employee to enter data. And I think we should leverage the cloud in a very different way. There's a different mindset that comes with the cloud, and it means you should also build guest products that engage We're all sitting on the same database, and it's not just your employees that can log into it, but there should be a guest facing site to this. And every PMS should come with a whole body of kind of guest products that say online check-in, online check out, and doing all of these things online. And most of them are built really to make data entry easier.
Speaker 1:But if that's what you want, then you're not changing hospitality. Like, ultimately, I think hotels are about human interaction, and that isn't about credit cards and passport. It's about having those really open and frank conversations with customers and then capturing that data. But you can only do that if you solve for some of the other efficiency challenges. So that's probably my whole take.
Speaker 3:Before we wrap up, just wanna open it up to you if there's anything else you wanna mention, any other topics you wanna get into.
Speaker 1:I think that summary nailed it for me. Yes. I'm excited about technology, but, ultimately, I'm more excited about the travel experiences that we're driving. And, like, I love hotels. I just wish that I had a differentiated experience.
Speaker 1:I wish that brands wouldn't just copy each other. They all do the same. I could not tell you what the difference is between some of these brands. But there's technology now that allows them to completely rethink what that experience should be. And ultimately, only technology can get them there.
Speaker 1:But now we need inspired hoteliers to rethink what that experience is, and I think that's what we're trying to drive with Muse, really changing hospitality for good.
Speaker 3:Well, thank you so much for your time. Such a pleasure to chat with you.
Speaker 1:Thank you.
Speaker 2:That's all for today's episode. Thanks for listening to Hotel Tech Insider produced by hotel tech report.com. Our goal with this podcast is to show you how the best in the business are leveraging technology to grow their properties and outperform the concept by using innovative digital tools and strategies. I encourage all of our listeners to go try at least one of these strategies or tools that you learned from today's episode. Successful digital transformation is all about consistent small experiments over a long period of time, So don't wait until tomorrow to try something new.
Speaker 1:Do you
Speaker 2:know a hotelier who would be great to feature on this show, or do you think that your story would bring a lot of value to our audience? Reach out to me directly on LinkedIn by searching for Jordan Hollander. For more episodes like this, follow Hotel Tech Insider on all major streaming platforms like Spotify and Apple Music.
